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Income replacement, debt protection, and legacy planning

Life Insurance

Life insurance is not just about leaving money behind. It replaces lost income, pays off debts, provides estate liquidity, and ensures your family keeps the life you built for them.

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More Than a Death Benefit

Most people think of life insurance as a death benefit. It solves much broader problems. Life insurance replaces lost income, eliminates debts, provides estate liquidity, and transfers wealth tax-efficiently. The general guideline is 10 to 15 times annual income, but the right number depends on your debts, your family's needs, and how many years of income you want to replace.

Life insurance is not about leaving money behind. It is about solving the specific financial problems your family will face if you are no longer there to solve them yourself.

What the Right Policy Actually Solves

We shop multiple carriers, coordinate coverage with your estate plan, and confirm every piece works together. Most engagements address one or more of the following.

  • Income replacement, covering the years of paychecks your family would lose if something happened to you
  • Debt elimination, paying off the mortgage, car loans, and credit cards so survivors keep what you built
  • Estate liquidity, providing cash so heirs do not have to sell property or business interests to pay taxes
  • ILIT-structured wealth transfer, using an irrevocable life insurance trust to pass wealth outside the taxable estate
  • Business protection, funding buy-sell agreements and key-person coverage

Why It Matters

Without coverage, your family inherits the bills. Mortgage payments still come due. Lenders still want to be paid. Estate costs still need to be settled. Life insurance is what turns a financial catastrophe into a manageable transition. The earlier the coverage is placed, the cheaper and more flexible it tends to be.

Life insurance is not about leaving money behind. It is about solving the specific financial problems your family will face if you are no longer there to solve them yourself.

Coverage Makes the Difference When...

Anyone depends on your income or your assets.

  • Breadwinners. If your family depends on your paycheck, life insurance replaces that income so they can maintain their standard of living.
  • Homeowners with a Mortgage. Life insurance can pay off the mortgage so your family keeps the home without the monthly payment.
  • Business Owners. Life insurance protects your business, funds buy-sell agreements, and ensures your partners or family can continue operations.
  • People with Estate Tax Exposure. If your estate exceeds the federal exemption, life insurance provides the cash to pay estate taxes without liquidating assets.

Who You Work With

Licensed, Credentialed, and on Your Side

Your plan is only as strong as the people behind it. The advisors below are the licensed agents and consultants who design, place, and service your coverage.

  • Chris Cohan, CEO | ChFC®, RMA®

    Chris Cohan

    CEO | ChFC®, RMA®

    ChFC® · RMA® · Series 6, 63, 65 · AZ Life & Health

    With over 25 years in financial services and deep Arizona roots, Chris takes a steady, thoughtful approach to wealth and estate planning. As a Chartered Financial Consultant® (ChFC®) and Retirement Management Advisor® (RMA®), he helps individuals and families build, protect, and transfer wealth through personalized strategies.

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  • Stephen Levin, Tucson Director of Risk Management | Senior Planning Consultant | Licensed Insurance Agent

    Stephen Levin

    Tucson Director of Risk Management | Senior Planning Consultant | Licensed Insurance Agent

    Licensed Insurance Agent

    Stephen brings a background in risk management to his role at RJP, where he helps Tucson-area families protect what they've worked so hard to build. Before transitioning into estate and insurance planning, he spent years in risk-management leadership, learning how to spot vulnerabilities and build strategies that hold up when it matters most.

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  • Ron Tallou, Wealth Management Advisor, Fiduciary

    Ron Tallou

    Wealth Management Advisor, Fiduciary

    Series 6, 63, 65 · Licensed Insurance Agent

    Born and raised in Michigan, Ron developed a strong work ethic and deep appreciation for community values early in life. These formative experiences ignited a lifelong passion for wealth management, ultimately shaping his career in finance.

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  • Thomas Fryar, Senior Planning Consultant | Licensed Insurance Agent

    Thomas Fryar

    Senior Planning Consultant | Licensed Insurance Agent

    Licensed Insurance Agent

    As a financial services professional since 1978, Thomas has developed risk-managed retirement income and estate-transfer strategies that help clients protect lifetime cash flow, provide for surviving spouses or special-needs family members, and pass wealth efficiently across generations. His four decades in life insurance and planning inform a disciplined, education-driven approach to protecting family assets.

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  • Lenny Trujillo, Senior Planning Consultant | CLDP | Licensed Insurance Agent

    Lenny Trujillo

    Senior Planning Consultant | CLDP | Licensed Insurance Agent

    Certified Legal Document Preparer (CLDP) · Licensed Insurance Agent

    For more than 25 years, Lenny has helped Arizona families sit down at the kitchen table and finally make sense of retirement, trusts, and what happens to everything they've worked for. A Certified Legal Document Preparer and licensed life and health insurance agent, he walks clients through revocable living trusts, special needs planning, powers of attorney, and insurance-based asset protection in plain English. Clients consistently describe him as patient, warm, and genuinely interested in their story, the kind of advisor who'll pause the paperwork to hear about the grandkids before getting back to the signatures.

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  • Ralph Abate, Senior Planning Consultant | Licensed Insurance Agent

    Ralph Abate

    Senior Planning Consultant | Licensed Insurance Agent

    Licensed Insurance Agent

    Drawing on more than 30 years in insurance and retirement-income planning, Ralph structures tax-efficient wealth-transfer and protection solutions for RJP clients. His analytical approach and coaching style help households understand complex options and make informed decisions.

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Client Testimonials

(200+ reviews)
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Susie Garcia

Brian was great. Answered all questions and made the process simple.

Scottsdale Office
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Deb Charlson

Met with Tom Fryar today and left with a great feeling of accomplishment. He helped tremendously with our trust and also got me out of a terrible financial plan and into one where I can actually mak...

Tucson Office
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KATHLEEN LASCH

Steven did an awesome job . Put everything together making it easy for .myself and beneficiaries. Very nice to work with.

Tucson Office
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Deb Lopez

I had the pleasure of working with Brian Jarvis at RJP Estate planning. Brian is very professional, yet very easy to talk to! He answered all of my questions, many before I even had to ask. Brian is e...

Scottsdale Office
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Taghreed Jabr

Great Service, good information.

Scottsdale Office
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Mrs. AnonAZ

All the staff at RJP made this a simple amazing experience. Clint Smith is a thorough and knowledgeable attorney. The process was explained step-by-step, Which made the experience less complicated and...

Scottsdale Office
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Stephanie F

The entire process was easy. All I had to do was answer a few questions and Brett Wood did all the rest. I highly recommend RJP.

Tucson Office
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Vicky Earp

From start to finish, our experience was wonderful! Everyone we dealt with was very friendly, helpful, and knowledgeable. Our final meeting was with Brett Wood and we couldn’t have been more happy w...

Scottsdale Office
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William Hawkins

Scottsdale Office
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Trevor Elliott

A great satisfying experience. Thank you for taking care of us. The new Trust is a great peace of mind for us.

Scottsdale Office
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Christina Owens

I was referred to RJP, and I’m happy I was! Brian was an awesome help! He made everything easy to understand and was very knowledgeable

Scottsdale Office
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Carolyn Estrada

Great staff, very patient with our questions. Staff went page by page and took their time. Will certainly recommend.

Tucson Office

Common Life Insurance Questions

Answers to the questions Arizona families ask most about life insurance.

Get Started Today

Take the Next Step

Schedule a no-cost review of your coverage. Our licensed agents will walk through what you have, what you need, and the gap between the two.